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	<title>dd&#124;a brandflakes &#187; archetype</title>
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		<title>A Dangerous Method &#8211; The Genesis of Brand Archetypes</title>
		<link>http://blog.dday.com/branding/stuart/a-dangerous-method-the-genesis-of-brand-archetypes/</link>
		<comments>http://blog.dday.com/branding/stuart/a-dangerous-method-the-genesis-of-brand-archetypes/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 04:51:13 +0000</pubDate>
		<dc:creator>Stuart</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[A Dangerous Method]]></category>
		<category><![CDATA[archetype]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[carl jung]]></category>
		<category><![CDATA[Sigmund Freud]]></category>

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		<description><![CDATA[
If you are interested, as we are, in archetypal phenomena, especially as they relate to brands, then you will be as excited as us to see David Croneberg&#8217;s A Dangerous Method. It tells the story behind Carl Jung&#8217;s astonishing psychological insights, learned first under the mentorship of the great Sigmund Freud, but then innovatively developing [...]]]></description>
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		<title>Emotionistas</title>
		<link>http://blog.dday.com/branding/stuart/emotionistas/</link>
		<comments>http://blog.dday.com/branding/stuart/emotionistas/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 16:10:14 +0000</pubDate>
		<dc:creator>Stuart</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[archetype]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[dan hill]]></category>
		<category><![CDATA[emotionistas]]></category>
		<category><![CDATA[emotionomics]]></category>
		<category><![CDATA[facial coding]]></category>
		<category><![CDATA[gladwell]]></category>
		<category><![CDATA[rapaille]]></category>

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		<description><![CDATA[I was at a brand conference recently and heard Dan Hill give the keynote address about emotionomics, facial coding and innate human physical reactions. We know that people say one thing, but may feel differently or behave in a manner inconsistent with what they have told us. That is a minefield for sellers seeking to [...]]]></description>
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